GLAAD and ASOS teamed up for a gender-fluid collection that promotes acceptance through fashion

November 4, 2017

In order to promote advocacy for the LGBTQ community through fashion, GLAAD and ASOS have collaborated for a limited-edition capsule collection.

In order to promote advocacy for the LGBTQ community through fashion, GLAAD and ASOS have collaborated for a limited-edition capsule collection.
Times are turbulent in general, and for marginalized communities especially. ASOS and GLAAD believe that being silent in the name of neutrality is no longer enough, and these pieces can help you speak up.
GLAAD is a media organization that’s been promoting LGBTQ rights, acceptance, and visibility for over 30 years. The partnership with shopping destination ASOS is bringing social justice issues to the forefront with a comfortable, stylish collection of apparel and accessories. The campaign features Tommy Dorfman of 13 Reasons Why fame as well as other LGBTQ influencers like Richie Shazam and Adam Eli.
In an Instagram post, Dorfman said:
“Truly honored to partner w @glaad and @asos on this togetherness collection, furthering the mission of equality. The & represents the power of our voices together, standing with all people subject to discrimination. Together, we stand. #togetherness.”

The “Together” campaign features shirts tote bags, and jewelry featuring GLADD’s ampersand logo which symbolizes unity. The pieces are gender-fluid for everyone (as fashion should be, honestly). With prices starting at $8 and capping off at $48, the collection is accessible to everyone, too.
A post shared by TOMMY DORFMAN (@tommy.dorfman) on Nov 3, 2017 at 10:16am PDT

Part of the proceeds from sales go directly to the GLAAD organization to help spread the message.

Check out some of the pieces we love from the collab:
ASOS X GLAAD Relaxed Long Sleeve T-Shirt, $32.00
Courtesy of ASOS & GLADDUnity is the name of the game, wear it on your sleeve like Tommy.
ASOS x GLADD Ring, $13
Courtesy of ASOS & GLADDOversized sweatshirt with embroidery ($45), relaxed t-shirt with embroidery ($32)
Courtesy of ASOS & GLADDAll rainbow everything.
Oversized hoodie, $48
Courtesy of ASOS & GLADDThe tropical print ampersand design adorns sweatshirts and t-shirts.
T-shirt with tropical print, $29
Courtesy of ASOS & GLADDMillennial pink is for the people.
Necklace, $19
Courtesy of ASOS & GLADDBuy the GLADD x ASOS “Together” collection at us.asos.com.

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